Business, Content creation

What is CONTENT MARKETING?

WHAT IS CONTENT MARKETING?💻

Content marketing is a marketing strategy designed to develop and deliver useful, meaningful and reliable content that attracts a clearly identified audience.

WHY IS CONTENT MARKETING IMPORTANT?🤔
▪️Builds awareness about your brand
▪️Improves brand reputation
▪️Helps with building backlinks
▪️Great base for future ads
▪️Attract ideal client
▪️Convert visitors into customers
▪️Strengthens your relationships with your customers
▪️Supports your business on all the stages of Customer’s Journey
▪️Great content helps with organic search
▪️2/3 consumers trust brand content more than traditional advertising

5 AMAZING CONTENT STATISTICS 🤯

▪️2/3 consumers trust brand content more than traditional advertising
▪️71% of readers say they were turned off by content that seems like a sales pitch
▪️40% of customers want emails from brands to be less promotional and more informative
▪️615 million devices have installed ad-blocking
▪️84% of customers expect brands to create content

Do you like creating content for your website or social media? Feel free to share your experience in the comment section below. 👇🏻

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